Privacy Policy

Effective Date: October 2025
Last Updated: August 1, 2025

At +sano Hard Seltzer (“sano,” “we,” “us,” or “our”), we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you interact with our website, online store, events, promotions, and social media platforms (collectively, the “Services”).

1. Information We Collect

We collect information in the following categories:

a. Personal Information

  • Name, email address, phone number, billing and shipping addresses
  • Date of birth (to verify legal drinking age)
  • Payment details (processed securely through third-party payment providers)
  • Account credentials, if you create an account

b. Non-Personal Information

  • Browser type, IP address, device type, and operating system
  • Website usage data, such as pages visited and time spent
  • Location information (if enabled)

c. Cookies and Tracking Technologies

We use cookies, pixels, and similar tools to:
  • Recognize returning visitors
  • Improve website functionality and performance
  • Analyze trends and user behavior
  • Personalize ads and marketing
You can adjust your browser settings to block cookies, though some features may not function properly.

2. How We Use Your Information

We use the information we collect to:
  • Verify your age and eligibility to purchase alcohol
  • Process orders and payments
  • Communicate with you about orders, products, and promotions
  • Send newsletters and marketing offers (only if you opt in)
  • Conduct surveys, contests, or giveaways
  • Improve our website, marketing, and customer experience
  • Comply with legal obligations

3. How We Share Information

We do not sell your personal data. We may share your information only with:
  • Service Providers: Such as payment processors, marketing platforms, and delivery services
  • Legal Authorities: When required by law or in response to valid legal processes
  • Business Transfers: If sano merges, sells, or transfers assets, your data may be included in that transaction
All third parties must adhere to privacy and security obligations consistent with this policy.

4. Your Rights

Depending on your location, you may have the following rights:

Under the CCPA/CPRA (California Residents)

You have the right to:
  • Know what personal data we collect and how we use it
  • Request deletion of your personal data
  • Opt out of “sharing” data for advertising purposes
  • Correct inaccurate information
  • Receive equal service regardless of your privacy choices
To exercise your California privacy rights, email privacy@drinksano.com and include “California Privacy Request” in the subject line.

Under the GDPR (European Union/UK Residents)

You have the right to:
  • Access, correct, or delete your personal data
  • Restrict or object to data processing
  • Request data portability
  • Withdraw consent for marketing communications
To exercise GDPR rights, contact us at privacy@drinksano.com with “GDPR Request” in the subject line.

5. Data Retention

We retain your information only as long as necessary for business, legal, or regulatory purposes, or as otherwise required by law.

6. Data Security

We use industry-standard security measures (SSL encryption, firewalls, and restricted access) to protect your data. However, no system is entirely secure, and we cannot guarantee absolute security.

7. International Data Transfers

If you are located outside the United States, please note that your data may be transferred to and processed in the U.S. We ensure that such transfers comply with applicable data protection laws, using standard contractual clauses or equivalent safeguards.

8. Children’s Privacy

Our Services are intended for adults 21 years of age or older. We do not knowingly collect personal data from anyone under 21. If we become aware of such information, we will delete it promptly.

9. Changes to This Policy

We may update this Privacy Policy periodically. Any changes will be posted on this page with the updated “Effective Date.” Continued use of our Services indicates your acceptance of any revisions.

10. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy, please contact us at:
📧 legal@drinksano.com
 📬 +sano Hard Seltzer
 Austin, TX